Player Acquisition
We bring qualified players to your brand.
Paid media forged in iGaming. We've managed €5M+ in ad spend, generating €7.5M+ in deposits across casino, sportsbook, and non-iGaming clients.
What we run
- Meta Ads (Facebook + Instagram), compliance-aware for gambling verticals
- Google Ads (Search, Display, YouTube) with proper gambling pre-certification
- SEO — technical audits, content strategy, on-page, link acquisition
- Affiliate marketing strategy and program management
- Conversion tracking and attribution setup (server-side, CAPI, GA4 enhanced conversions)
How we approach paid media
iGaming is the hardest paid discipline in digital. Platforms restrict gambling ads heavily, accounts get banned, compliance rules shift without notice. Most agencies avoid it. We've made the mistakes already, so new clients don't have to.
What you get
- Account setup and structure to minimize ban risk
- Creative workflows designed to pass platform review
- Weekly optimization cycles against commercial KPIs (not vanity metrics)
- Server-side tracking that survives iOS 14+, cookie restrictions, and long conversion windows
- Reporting you can read, at spend/deposit/CAC level per campaign
Verticals we operate in
- Casino — high-volume creative testing, CPA-focused, retargeting flows
- Sportsbook — event-driven campaigns, odds-aware creative, season scaling
- Non-iGaming (e-commerce, SaaS) — full-funnel, ROAS optimization, audience building
Track record
- €5M+ in total ad spend managed
- €7.5M+ in player deposits generated
- 5+ brands across 3 verticals
- Campaigns live in Romania and EU markets
- Strong CPA performance in new-market entries
Want to see if it fits?
30-minute discovery call. No pitch, no upsell. If we're not the right fit, we'll tell you who is.
Book a call